Through their Design Forum Initiative, popular London based high street fashion brand River Island has once again collaborated with a talented designer. In its second men’s collective, Joseph Turvey‘s renowned scene-stealing illustrations and experimental takes on fabrication give birth to 13 pieces filled with bold print and color. In particular, the captivating pink camouflage is present throughout the collection which features a range of tops, bottoms, knitwear, outwear, accessories and shoes.


River Islands presence on the high street is incredible, they really push boundaries and are completely design led in their approach, so this seemed like a natural collaboration for me.”

-Joseph Turvey

Check out the short film created in part with Fash/On Film initiative for the campaign.

Find out more and shop all of the collection here.